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Product DescriptionOf the 6 million iPods sold since their first introduction in 2001, over 2 million were sold in the quarter ending September 15, 2004. The 4th generation iPod was introduced in July of the last quarter, and accounted for most of those sales. The new "iPod photo" looks very much like the 3G model, except, like the 4G, the four control buttons on the earlier model have been incorporated into the same touch sensitive Apple Click Wheel that debuted on the iPod mini. To support pictures, the iPod photo is the first member of the iPod family to use a color screen: a 2in. 64k color transflective display with 220x176 pixel resolution. The iPod photo is available with 40GB or 60GB storage capacity. The 40GB model holds 10,000 songs or 15,000 pictures, runs 12 to 15 hours between battery charges, and is the model analyzed here. Product Teardown Report DescriptionA Product Teardown report is a detailed product disassembly analysis that examines the latest personal electronics and provides unique construction, benchmarking, and cost data in a highly-digestible and graphics-rich format. The products are torn down using propietary methods developed at TechInsights to provide a disassembly report with a multi-disciplinary "system view." Product Teardown Report Content
Product Teardown / Disassembly Report Contents:
* Detailed external and internal photos
* Detailed step-by-by step teardown photo sequence
* Simplified Block Diagram
* Power measurements
* Circuit board and packaging metrics
* Complete parts lists and component count
* Manufacturing cost analysis
* Description of most interesting features of system architecture and component technologies
Product Teardown Report Value
View us as a wide-angle lens on the personal electronics landscape. We don't replace your expertise and insight, but rather amplify your capabilities and knowledge. Quantitative and qualitative information resources let you answer business-critical questions:
* What enabling electronics technologies are being developed and how will they affect end-products?
* How are my competitors designing with new technologies?
* How does my company compare in competitive benchmarking?
* What technology opportunities are implied from trends in product implementation?
* How will the product features that users want affect our design and technology decisions?
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DISCLAIMER: All company names, product names, and service names mentioned are used for identification purposes only and may be registered trademarks, trademarks, or service marks of their respective owners. All analyses are done without participation, authorization, or endorsement of the manufacturer. Any cost analyses presented in this material are estimates prepared by TechInsights from generally available data. While TechInsights believes that these estimates reflect the probable costs, the actual producer did not supply the data, and therefore the actual costs may be different from these estimates. Furthermore, TechInsights extends no warranties with respect to any information in this document, and shall bear no liability whatsoever for the use of the information.
All rights reserved. Do not reproduce, distribute, disseminate, photocopy, fax, transmit, download to a shared database, or otherwise copy, transfer, sell, publish, or send this material, or any portion thereof, by any means without the express written permission of TechInsights.
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